From Visa to Budweiser: Big brands take NFT seriously
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Answer From Visa to Budweiser: Big brands take NFT seriously
Many followers of the crypto market and NFT tokens in particular view it with suspicion and that it is just a bubble and will not be taken seriously.
But with the entry of big-name companies, things get more serious.
After Visa announced the purchase of the NFT token, Budweiser proudly announced that it had also boarded the NFT train.
Budweiser on Tuesday changed its Twitter profile with a hand-drawn rocket image of an NFT token that it bought for 8 ETH (about $26,000), and also registered the domain name “beer.eth” on Ethereum, for 30 ETH (approximately $100,000). .
NFT was designed by artist Tom Sachs as part of the Rocket Factory series.
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Budweiser is the latest company over the past few days to officially adopt NFT.
All this provides a clear indication that this second wave of the NFT boom is different from the previous one that occurred in March and April, when brands such as “Charmin”, “Taco Bell” and “Pizza Hut” were rushing to launch their own NFT products depicting their products own.
Visa’s purchase of NFT shows that it sees artistic value, financial gain and a positive reputation by adopting one of the popular CryptoPunks images.
Visa also wants to reach out to the NFT community, which can be seen as a positive sign for Visa’s future embrace of cryptocurrency in general.
The same goes for Budweiser, which registered its domain on Ethereum.
While NFT prices may certainly drop again, what brands with deep pockets in the NFT space are doing could have a lasting impact.
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